Tuesday, May 15, 2012
The Future of TV = Broadcast + Broadband?
According to Tech Crunch, "Cord cutters"--households without cable TV--represent only 5% of TV households, but their number has grown over 22.8% the past year. I am a cord cutter myself; a big part of the reason is that cable companies do not allow consumers to purchase individual shows, but instead require that they purchase a large bundle of channels, even if consumers aren't interested in most of the programs that are in the bundle. At the Atlantic, UCLA sociologist Gabriel Rossman explains the economics behind cable companies' resistance to a la carte programming. He also links to an amusing cartoon from the Oatmeal which portrays internet piracy of cable TV shows as a response to cable companies' lack of flexibility in delivering content.